Photography
Nikita Mhaisalkar
Studio fashion campaign for Nagpur designer Nikita Mhaisalkar — 22 garments, top model Alesia Raut, and a secret set of hero shots that launched her to Dubai Fashion Week.
Client
Nikita Mhaisalkar
Deliverables
Fashion Photography, Lookbook, Hero Portraits
Usage
Global Fashion Campaign, Dubai Fashion Week
Year
2023
Outcome
Campaign launched Nikita Mhaisalkar onto the global stage — from India to Dubai Fashion Week. Her designs are now worn by top names in fashion and film.
The brief
Nikita Mhaisalkar needed a complete lookbook for 22 garments — full body shots, multiple poses per look, and perfectly consistent studio lighting that put the clothing front and centre. She had booked Alesia Raut, one of India's top 10 models, assembled a full production team, and rented a large studio in Ahmedabad for a full 8-hour day.
The approach
We lit the studio for clean, consistent full body shots — controlled, even light that worked across all 22 garments without restyling between looks. What the client didn't know: I had a completely separate set of lights rigged on a second flash channel. The moment we wrapped the full body coverage for each look, I switched channels on my trigger and moved in close — shooting high-impact hero portraits of Alesia with dramatic, sculpted light. The final delivery had everything the brief asked for, plus a set of hero shots no one was expecting.
Selected visuals
How these visuals were used
The assets were designed for use in global fashion campaign, dubai fashion week. Distribution and campaign execution were handled by the client's internal team.